OPEN

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Open signage is any type of sign that indicates a business is open for business and is welcoming consumers. This could be a traditional “OPEN” sign hung in a window or a more modern electronic message board that displays the word “OPEN.” The signage may be as simple as a neon open sign in the window, or a more elaborate sign that hangs over the door. The signage is very well known for its simple yet chic appearance. Here are some interesting facts regarding the signage.

Benefits of the Open Sign

There are various advantages the sign offers to their users they are as follows; let’s discuss them in detail-

Strategic Applications of Open Signage

Effective placement of “OPEN” signage can significantly boost a business’s visibility and customer engagement. Positioned facing a busy road, it increases drive-by visibility—up to 35% more recognition.

On foot traffic routes, it acts as a magnet for pedestrians. Use it creatively to highlight limited-time offers or extended hours during evenings or weekends. For businesses in competitive zones, a clear and well-lit sign can be the deciding factor for spontaneous walk-ins.

1)Let The Consumer Know About Availability

The open sign is a great way to let customers know that your business is open and available to them. This can help increase foot traffic and business overall.

2) Work As The Informatory Sign

The open sign can also work as an informational sign, letting customers know what services or products you offer. This can help increase sales and encourage repeat business.

3) Can Be Customized According To The Needs Of The Users

Open signs can be customized to fit your specific business needs. This means that you can choose the size, shape, and colours that best represent your brand.

Customization Options Available

To match the “OPEN” sign with your brand’s identity, we offer a wide range of customization choices:

  • Available Fonts: Modern sans-serif, vintage styles, handwritten options, and bold lettering for enhanced readability.

  • Suggested Color Combinations by Industry:

    • Restaurants: red and white for urgency and cleanliness.

    • Spas & salons: calming blues and grays.

    • Tech stores: black and neon green for visibility and innovation.

  • Finishes:

    • Matte: for a glare-free, professional look.

    • Glossy: perfect for well-lit indoor settings.

    • Reflective: ideal for nighttime or low-light visibility.

  • Mounting Options:

    • Suction cups (glass/windows).

    • Screws (exterior walls).

    • Hanging chains (indoor/outdoor).

These options allow businesses to design signage that aligns with their brand image and physical space.

4) Durable And Affordable

Open signs can be customized to fit your specific business needs. This means that you can choose the size, shape, and colours that best represent your brand.

Points To Keep In Mind While Designing The “Open Sign”

There are various points that should be kept in check while designing the sign. They are-

1. Size of the Signage

The size of the signage should be decided according to the place where it must be installed. For example, if the signage is for a shop, then it should be of a good size so that it is visible from a distance. If the signage is for an office building, then it can be of a smaller size.

2. Text Should be Appropriate

The text on the signage should be appropriate and should convey the right message. For example, if the signage is for a shop, then the text should be such that it attracts the attention of the customers.

3. Colour Combination of Signage and Text

The colour combination of the signage and text should be such that it is visible from a distance and looks appealing.

4. Material of the Signage

The material of the signage should be such that it is durable and can withstand weather conditions.